Millennials Category

In India, only 22% adults own smartphones, with 51% owning feature phones. A staggering 26% of Indian adults do not own any phone at all.Read More
Indian retail has come a long way from the days of restrictive trade policies and mom-and-pop stores. Read More
Thanks to high speed internet in urban spaces and disposable income of the millennials, report estimates the online fashion market to reach $12-$14 billion over next three years.Read More
India has been the next bastion of growth for eCommerce companies, including Amazon and Alibaba, but the market is still in its infancy.Read More
Grey hair and Porsches don't go together anymore. Young buyers are all set to beat the older generation in buying high-end goods that were reserved for a select few - those with bloated bank balances and receding hairlines.Read More
One group that is now extremely important to brands are millennials, those born between the early 1980s and the turn of the century.Read More
Millennials in emerging markets such as China and India are seeing their average wage increase and their buying power will increase further in the coming years. Read More